Not Every Agent Is Ready to Move — But Here’s How to Spot the Ones Who Are

🔹 Why Some Agents Stay… and Some Are Ready to Move

Let’s be real — not every real estate agent is ready to switch brokerages.
Some agents are perfectly happy where they are, while others are quietly frustrated but won’t say it out loud.

The key to successful agent attraction isn’t trying to recruit everyone — it’s knowing how to spot the agents who are already open to change. Once you learn to identify these signals, you can stop wasting time chasing and start focusing on the conversations that actually matter.

🔹 How to Spot Readiness Cues in Conversations

Sometimes agents will tell you more than they realize — you just have to listen between the lines.
Look for subtle clues, like:

• Frustration with splits, fees, or lack of support

• Phrases like “I’m just trying to figure out my next step”

• Asking deeper questions about your brokerage or business model

• Wanting to learn how you built passive income or leveraged revenue share

When you hear these cues, it’s a sign they’re open to hearing what’s possible.

🔹 What Social Media Reveals (If You Know Where to Look)

Social media is full of hints if you know what to watch for:

• Frequent posts about long hours, burnout, or juggling multiple clients

• Subtle complaints about leadership or culture

• Celebrating wins but never highlighting brokerage support

• Engaging with competitors' content or recruiting posts

Agents who are curious but quiet often reveal a lot in their online behavior.

🔹 The Power of CE Classes and Local Events

Continuing education classes, masterminds, and networking events are where open-minded agents naturally gather.
These are low-pressure environments where you can:

• Build genuine connections

• Listen to their challenges

• Offer insights without pitching

When agents see you as a resource instead of a recruiter, trust grows — and conversations happen naturally.

🔹 Ask the Right Questions

When you connect with an agent, don’t lead with a pitch. Instead, ask questions like:

• “What’s been your biggest challenge lately?”

• “What are your goals for the next 12 months?”

• “What kind of support would make your life easier right now?”

These open-ended questions start real conversations — and agents often reveal whether they’re happy or ready for change.

🔹 Focus on Alignment, Not Persuasion

One of the biggest mistakes I see leaders make is chasing every agent. That approach wastes time and burns relationships.

The truth?
You don’t need every agent — you need the right ones.
Focus on alignment instead of convincing, and you’ll build a stronger organization filled with agents who want to be there.

🎯 Final Thoughts

You can’t recruit everyone — and you shouldn’t try.
But once you know how to spot the signs of readiness, recruiting becomes easier, conversations flow naturally, and your energy goes where it matters most.

📺 Want to see the full breakdown of these strategies?
👉 Watch the full video here

🧠 Join the FREE Agent Attraction Lab Community for scripts, resources, and live coaching.
📲 Text Brandon DeVere directly at 702-281-0193 for a custom recruiting strategy.